YouTube wants to lure creators away from TikTok with cash, but it won’t say how much

In 2007, YouTube made a decision that created a career out of what was previously just a hobby: the company announced it would give over half of the revenue it earned running ads on videos to creators themselves. Fifteen years later, that creator cut—55%—supports the nearly 400,000 people in the US working 40-hour weeks as……
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